Michelle Edwards is an American search engine optimization (SEO) consultant, speaker and author based in Woodstock, Georgia.[1] She is the founder and owner of Magnetize ME, a digital marketing agency that provides local SEO, AI search optimization and web design for small and mid-sized businesses, working with only one business per industry in each area.[2][3]
Early career
Before starting her own business, Edwards worked for The Walt Disney Company in New York City.[2][1] She then worked for Starbucks Coffee Company as a district manager in Ohio,[1] where she helped open two new retail markets and managed territories worth $30 million.[6][2]
Magnetize ME
In 2007 Edwards joined her husband as an entrepreneur, developing new marketing concepts for their businesses.[6][2] In 2009 they started Magnetize ME to help local businesses and non-profits grow online.[1] The agency, based in Woodstock, Georgia, offers local organic SEO, web design, social media, video marketing, content strategy, mobile optimization and website audits,[3] and Edwards leads its local SEO, generative engine optimization, structured data, web design and content strategy work.[1] David Edwards, the company's co-founder, has worked with Magnetize ME since 2012.[6]
In August 2026 Magnetize ME introduced AI search optimization services in response to changes in how people search online. In the announcement Edwards said the company keeps a policy of exclusivity, working with only one business per industry within a given geographic area.[3] Later that month the agency moved into Collaborate Coworking, a shared workspace in the Adair Park development in Woodstock; Edwards said the location placed the team closer to the local business community it serves.[7]
Writing
In August 2014 Edwards published Go Home – Replace Yourself!: How to Coach a Leader to Run Your Business so you can Live Your Dream, a 104-page guide for business owners on hiring, training and coaching staff who can run day-to-day operations without them. It covers setting values and priorities, hiring and training, coaching employees to teach others, and giving feedback.[5]
Media appearances
On May 17, 2021, Edwards and David Edwards appeared on Woodstock Proud, a Business RadioX program hosted by Jim Bulger, to talk about Magnetize ME.[6]
References
- ^ ^ ^ ^ ^ ^ ^ ^ "Michelle Edwards." about.me. about.me/MichelleEdwards
- ^ ^ ^ ^ "About." Magnetize ME. itsmagneticmarketing.com
- ^ ^ ^ ^ "Magnetize ME Introduces AI Optimization Services in Response to Changing Search Behavior" (August 10, 2026). Press Advantage. pressadvantage.com
- ^ "Michelle Edwards: Owner, Digital Marketing Agency." The Org. theorg.com
- ^ ^ "Go Home – Replace Yourself!" by Michelle Edwards. Goodreads. goodreads.com
- ^ ^ ^ ^ Bulger, Jim (May 17, 2021). "Michelle and David Edwards from Magnetize Me." Woodstock Proud. Business RadioX. businessradiox.com
- ^ "Magnetize ME Relocates to Adair Park Development, Expanding SEO Services in Woodstock" (August 18, 2026). Press Advantage. pressadvantage.com